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Facebook Ad Showing Old Text: Troubleshooting Guide by Mikenco Agency

facebook ad showing old text
10
Jul

It’s a frustrating scenario: you’ve updated the text in your Facebook ad, but the old version keeps showing up. This discrepancy can lead to confusion, miscommunication, and even damage your brand’s image. Whether it’s a changed offer, a corrected typo, or a completely rewritten message, ensuring your ads display the correct and current text is crucial. At Mikenco Marketing Agency, we’ve helped countless businesses troubleshoot this issue and get their Facebook ads displaying the right information. This guide will explore the common reasons why your Facebook ad might be showing old text and provide actionable solutions to fix the problem. Let’s dive into the troubleshooting steps and ensure your Facebook ads accurately reflect your intended message.

Common Causes of the Problem: Facebook Ad showing old text

Before diving into solutions, let’s pinpoint the common causes behind Facebook ads displaying outdated text.

Here are some typical culprits:

  • Caching Issues: The most common cause is browser or Facebook caching.

  • Ad Preview Issues: The ad preview might not be updating correctly, even though the live ad is fine.

  • Changes Not Saved Properly: Sometimes, changes are made but not fully saved within the Ads Manager.

  • Multiple Versions of the Ad: You might be looking at an old, paused version of the ad instead of the active one.

Understanding the potential cause will guide you to the appropriate solution.

Troubleshooting Steps: Clearing the Cache

Clearing your browser and Facebook cache is the first and often most effective troubleshooting step.

Here’s how to clear your browser cache:

  1. Chrome: Go to chrome://settings/clearBrowserData, select “Cached images and files,” and click “Clear data.”

  2. Firefox: Go to about:preferences#privacy, under “Cookies and Site Data,” click “Clear Data,” select “Cached Web Content,” and click “Clear.”

  3. Safari: Go to “Safari” > “Preferences” > “Advanced,” check “Show Develop menu in menu bar.” Then, in the menu bar, go to “Develop” > “Empty Caches.”

After clearing your browser cache, log out of Facebook, log back in, and check your ad again.

Troubleshooting Steps: Facebook Cache and Object Debugger

Facebook also has its own cache. Using the Facebook Sharing Debugger can help clear this.

Here’s how to use the Facebook Sharing Debugger:

  1. Access the Debugger: Go to the Facebook Sharing Debugger tool (search “Facebook Sharing Debugger” on Google).

  2. Enter Your Ad’s Destination URL: Enter the URL that your ad is linking to.

  3. Click “Debug”: Click the “Debug” button.

  4. Click “Scrape Again”: Click the “Scrape Again” button to refresh Facebook’s cache for that URL.

This forces Facebook to fetch the latest information for your ad’s destination URL.

Checking the Ad Preview

Sometimes, the issue is only with the ad preview and the live ad is displaying correctly.

Here’s how to check the live ad:

  1. Find the Ad in Ads Manager: Locate the ad within the Facebook Ads Manager.

  2. Click “Preview”: Click the “Preview” dropdown.

  3. Select “On Facebook”: Choose the “On Facebook” option to see what the ad looks like in the actual feed.

If the live ad displays the correct text, the issue is likely just with the preview.

Verifying Changes are Saved

It’s possible that your changes were not saved properly.

Here’s how to verify your changes:

  1. Re-Open the Ad for Editing: Open the ad in the Ads Manager and carefully review the ad copy.

  2. Make a Small Change (Optional): Make a small, insignificant change to the ad copy (e.g., add and then remove a space).

  3. Click “Publish”: Ensure you click the “Publish” button to save your changes.

This ensures that your changes are properly saved and propagated.

Checking for Multiple Ad Versions

You might be accidentally viewing an older, paused version of your ad.

Here’s how to check:

  1. Filter by “Active” Status: In the Ads Manager, filter your ads to show only “Active” ads.

  2. Sort by “Last Updated”: Sort your ads by the “Last Updated” column to see the most recently edited ads.

  3. Review the Ad Copy: Carefully review the ad copy of the active ads to ensure it’s the correct version.

This helps you ensure you’re looking at the current, live ad.

Restarting the Ad Campaign

In some cases, restarting the entire ad campaign can help clear up discrepancies.

Here’s how to restart your campaign:

  1. Duplicate the Campaign: Duplicate the entire ad campaign.

  2. Pause the Original Campaign: Pause the original campaign.

  3. Publish the New Campaign: Publish the duplicated campaign.

This can sometimes force Facebook to refresh the ad and display the correct text.

Contacting Facebook Support

If none of the above solutions work, contacting Facebook Support is the next step.

Here’s how to contact them:

  1. Go to Facebook Business Help Center: Navigate to the Facebook Business Help Center.

  2. Find the “Contact Support” Option: Look for the “Contact Support” option (it may vary depending on your account status).

  3. Explain Your Issue: Clearly explain the issue you’re experiencing, providing as much detail as possible.

Facebook Support can provide personalized assistance and help resolve more complex issues.

Preventing the Issue in the Future

While troubleshooting is helpful, preventing the issue from happening in the first place is even better.

Here are some tips for preventing Facebook ads from showing old text:

  • Always Double-Check Your Ads: Before publishing your ads, carefully review all the ad copy and visuals.

  • Clear Your Browser Cache Regularly: Make it a habit to clear your browser cache regularly.

  • Use a Consistent Workflow: Establish a consistent workflow for creating and editing your Facebook ads to minimize errors.

  • Monitor Your Ads Closely: Regularly monitor your ads to ensure they’re displaying correctly.

Proactive measures can save you time and frustration in the long run.

How Mikenco Marketing Agency Can Help

If you’re struggling with Facebook ad issues or simply want to streamline your ad management, Mikenco Marketing Agency is here to help.

Here’s how we can assist you:

  • Ad Creative Development: Our team can create visually appealing and error-free ad creatives.

  • Campaign Management: We can manage your Facebook ad campaigns from start to finish, ensuring accuracy and compliance.

  • Troubleshooting Support: We can quickly identify and resolve any issues you encounter with your Facebook ads.

  • Facebook Account For Rent: Run your campaigns without interruption using our reliable rental accounts.

  • Meta Ads Service: Maximize your results with our dedicated Meta Ads management expertise.

Let us take the hassle out of Facebook advertising and help you achieve your marketing goals.

Encountering a Facebook ad displaying old text can be a frustrating experience. However, by understanding the common causes, following the troubleshooting steps, and implementing preventive measures, you can resolve the issue and ensure your ads accurately reflect your intended message. And if you need expert assistance, Mikenco Marketing Agency is always here to help.

Ready to ensure your Facebook Ads are always displaying the right message? Contact Mikenco Marketing Agency today! We offer a range of services including Facebook Account For Rent, Tiktok Account For Rent, Facebook Rental Service, Tiktok Rental Service, Facebook Selling Service, and Meta Ads Service.

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